Who says an Olympic opening ceremony has to be in a stadium? The Paris 2024 Olympics kicks off with a historic ceremony on the Seine River. Samsung Electronics, a global Olympic and Paralympic partner, is introducing revolutionary innovations to make it special.
To bring fans closer to the action, Samsung has installed over 200 Galaxy S24 Ultra phones on the 85 boats carrying athletes participating in the opening ceremony. This event is being broadcast live via a private 5G network powered by Orange, the official network provider of Paris 2024 in France.
Fans watching the broadcast can experience the atmosphere of the ceremony from the perspective of the athletes, who are sharing moments using the Galaxy Z Flip6 Olympic Edition. Samsung is working with the International Olympic Committee (IOC) and Olympic Broadcasting Services (OBS) to create a memorable evening for athletes and fans, requiring extensive planning with various Olympic partners for real-time video streaming, seamless 5G connectivity, and other technological support.
The live broadcast of the opening ceremony is just one of many ways Samsung is sharing the excitement of Paris 2024 with the world. The sailing competitions in Marseille and Victory Selfies will also bring fans closer to the Olympics. For a new perspective on the sailing competitions in Marseille, Samsung has installed Galaxy S24 Ultra phones on boats and on the athletes’ shoulders. In addition, medalists can capture their emotions with Victory Selfies using the Galaxy Z Flip6 Olympic Edition provided on the podium.
More than 100 experts, 250 phones, and 360 days of testing made these moments possible. The effort to enhance the viewing experience for fans worldwide is part of the Paris 2024 vision of “Games Wide Open.” Through its mobile innovations, Samsung will inspire athletes and fans of Paris 2024 to remain open-minded because “Open always wins.”
